ROSITA was created with a heartfelt intention to craft a perfume inspired by Thailand’s native fragrant flowers. The perfume was formulated from Damask roses grown in Chiang Mai’s San Sai and Mae Rim districts to support sustainable tourism and local growers. Using Solvent-Free Microwave-Assisted Extraction (SFMAE) to prepare Damask rose extracts and essential oils, ROSITA transforms Thai blossoms into an eco-friendly perfume blending lotus, jasmine, rose, amber, agarwood, and white musk.